| | Ways of Seeing: Based on the BBC Television Series (A Pelican Original) |  | Author: John Berger
Publisher: Penguin (Non-Classics)
Category: Book
List Price: $5.95
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Avg. Customer Rating:  36 reviews
Sales Rank: 634167
Media: Paperback
Pages: 176
Shipping Weight (lbs): 0.5
Dimensions (in): 7.5 x 5 x 0.4
ISBN: 0140216316
EAN: 9780140216318
ASIN: 0140216316
Publication Date: August 25, 1977
Availability: Usually ships in 1-2 business days
Condition: Some wear on book from reading, spine creases, wear on binding and pages, we guarantee all purchases and ship all items via USPS mail.
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| Customer Reviews: Read 31 more reviews...
 A Foundation of the Post-modern March 20, 2008
1 out of 1 found this review helpful
Even though "Ways of Seeing" is a flawed book in many ways, it is so seminal in the development of post-modern image making that it must be considered essential reading in critical theory.
The book is based on a television series. The book itself is only 176 pages. The print is all in a bold, sans-serif font. The authors are quick to claim that the book was made, not written. The pictures used to demonstrate the points are small and in black and white.
The book is based on the theory that the interpretation of western art evolved out of the power and finance structure of western civilization. Inevitably books that describe the world primarily in economic terms, as an arena of conflict and a battle by the rich for dominance of the poor, are referred to by some as Marxist and I have no doubt this book has been so described.
The book has seven chapters, four of which are written and three of which are reproductions of art works without words. The theme developed is that the way people view art is strongly affected by the power structure of the society.
I must confess that the three chapters that were solely illustrated were difficult for me to engage, both because of the size of the images as well as the difficulty of following the thread which I felt ran through the pictures even though I was not able to decode the message.
The first chapter is based on and explicates the work of the critic Walter Benjamin in his essay, "The Work of Art in the Age of Mechanical Reproduction". Unlike Benjamin, who sometimes seems torn between the loss of the aura of the original and the benefit of mass accessibility, Berger seems to believe that real benefits will derive from the reproduced work of art, if the viewer can sweep away the lenses of the past through which he might view the work.
The third chapter deals with the role of art in the commodification of women and the fifth chapter examines the role of oil painting in the reduction of people's world view to a matter of money. (Burger only excepts the work of a few artists, like Rembrandt, from this view.) The final chapter is based upon the use of images for marketing.
This work is important because, if it did not shape the outlook of post-modern art, it was at least in the vanguard of recognizing the roles of the art that preceded post-modernism, and led to the rejectionist point of view.
Berger is clear in emphasizing that the way we view art is filtered through the prism of culture in the sociological sense, although that certainly was not ground breaking in critical theory, even at the time of first publication. On the other hand, here was art criticism first presented on what was then a new media, television. Even the book format, such as using a bold-faced font throughout the book, appealed to the avant-garde.
Burger would substitute art, not as a tool to help preserve an economic and power system, but rather as a way for the consumer of art to enrich his own life.
I suspect that artists other then post-modernists may not benefit very much in their work from reading "Ways of Seeing". On the other hand, if you have a serious interest in critical theory, even though you may reject Berger's thesis, you must read this book.
 Good to See Some Honest Debate Here October 29, 2007
5 out of 7 found this review helpful
"Ways of Seeing " has become so universally available, so overused (especially in academia), and so often quoted, that it's refreshing to read the reviews of so many intelligent naysayers here. "Ways of Seeing" is perhaps mistitled in that it really proposes only one way of seeing works of art, which is as artifacts in the history of capitalism. It is propaganda, and like most propaganda, it heavily skews the evidence in favor of it's main argument, which is basically that European art from Raphael to Picasso is just a tool for enslaving women, non-Europeans and the working classes. (Warning: Berger is a real kill-joy. If you read this book and imbibe it's themes, be prepared to never innocently enjoy your favorite old masters again!) However, I would advise anyone with a serious interest in art criticism and theory to get a copy, fill the margins with notes, consult the original sources, and decide for herself/himself how well it stands up. To give just one instance of how sloppy Berger can be, I would invite the reader to consider whether he bothered to learn anything about the art of perspective drawing before indicting it as ideologically tainted, and then trashing it, all in two short paragraphs.
Non Fiction September 3, 2007
1 out of 1 found this review helpful
Ways of Seeing is about looking at art, if you get right down to it. However, it is about looking at it from a political point of view, or a cultural point of view, or a gender point of view. He takes a few different actual art pieces and writes about each of them, taking this sort of thing into account.
 Worth Contemplating November 10, 2006
3 out of 10 found this review helpful
This is a hot little book well worth contemplating if you're aspiring to become a serious artist. For the student, novice artist, seasoned practioner or curious artlover, your money will be well spent to have this on your shelf.
Dreck November 9, 2006
6 out of 64 found this review helpful
Dreck, dreck, dreck, dreck,dreck, dreck, dreck, dreck, dreck, dreck,more dreck, more dreck, more dreck, more dreck, more dreck, more dreck, more dreck, and more dreck, and more dreck, and more dreck . . . you get the idea?
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