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| | | Location: Home » Wildlife Conservation » General » The Platinum Rule for Trade Show Mastery: The Expert Exhibitor's Guide to Profit-Producing Trade Shows and Corporate Events | |
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| The Platinum Rule for Trade Show Mastery: The Expert Exhibitor's Guide to Profit-Producing Trade Shows and Corporate Events | 
| Authors: Tony Alessandra, Steve Underation, Scott Michael Zimmerman
Publisher: Morgan James Publishing
Category: Book
List Price: $19.95
Buy New: $11.29
You Save: $8.66 (43%)
New (16) from $11.29
Sales Rank: 456731
Media: Paperback
Number Of Items: 1
Pages: 217
Shipping Weight (lbs): 0.8
Dimensions (in): 9 x 6.1 x 0.6
ISBN: 1600373291
Dewey Decimal Number: 380
EAN: 9781600373299
ASIN: 1600373291
Publication Date: December 1, 2007
Availability: Usually ships in 1-2 business days
Condition: Brand new book! Delivered direct from our US warehouse by Expedited (4-7 days) or Standard (usually 10-14 days but can be longer). Expedited shipping recommended for speedier delivery. Over 1 million satisfied customers
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Product Description
Increase Profits and Reduce Stress in your Trade Shows and Corporate Events! A few short years ago, there was little need for this book. However, the trade show and event marketplace has drastically changed. Shows and events used to be "a cost of doing business" but are now considered an investment that adds to or subtracts from the bottom line. Today, exhibit and event managers deal with the pressure of shrinking budgets and higher expectations. "R.O.I." is the corporate buzzword for "Show me the money!" So ask yourself this question: "Can I show anyone the money for my trade show investment?"
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