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| CIM Coursebook 06/07 Marketing Communications (Cim Coursebook) | 
| Authors: Chris Fill, Graham Hughes
Publisher: Butterworth-Heinemann
Category: Book
Buy New: $31.95
New (3) from $31.95
Sales Rank: 2171069
Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 318
Shipping Weight (lbs): 1.6
Dimensions (in): 11.5 x 8.2 x 0.7
ISBN: 0750680105
Dewey Decimal Number: 658.802
EAN: 9780750680103
ASIN: 0750680105
Publication Date: August 22, 2006
Shipping: Eligible for Super Saver Shipping
Availability: In stock soon. Order now to get in line. First come, first served.
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Product Description
Elsevier/Butterworth-Heinemanns 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification.
Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can:
*Annotate, customise and create personally tailored notes using the electronic version of the Coursebook
*Search the Coursebook online for easy access to definitions and key concepts
*Access the glossary for a comprehensive list of marketing terms and their meanings
Written specially for the Marketing Communications module by leading experts in the field
* The only coursebook fully endorsed by CIM
* Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam
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