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| Corporate Information Strategy and Management: Text and Cases | 
| Authors: Lynda M Applegate, Robert D. Austin, F. Warren Mcfarlan Publisher: McGraw-Hill/Irwin Category: Book
Buy New: $96.00
New (22) from $96.00
Avg. Customer Rating: 14 reviews Sales Rank: 33175
Media: Hardcover Edition: 7 Number Of Items: 1 Pages: 672 Shipping Weight (lbs): 2.5 Dimensions (in): 9.3 x 7.5 x 1.2
ISBN: 0072947756 Dewey Decimal Number: 658.4038011 EAN: 9780072947755 ASIN: 0072947756
Publication Date: October 19, 2005 Availability: Usually ships in 1-2 business days
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| Customer Reviews:
| Showing reviews 1-5 of 14 | | NEXT » |
Not an easy read. September 28, 2008 This book has some great content but really needs the aid of a designer to make it functional.
Corporate Informatio strategy and Management: Text and Casses June 26, 2008 Very good case analysis for the non IT professional. Very good examples, utilizing thoughtful cases to provide a solid understanding of the Information Technology infusion into the business world. Very good text for the IT professional to understand the full context of the IT world into the basic business situation. Short cases are interesting and thought provoking when studied and analyzed in a classroom or personal situation.
Badly written and edited October 28, 2007 0 out of 1 found this review helpful
Horribly written. No real point to many of the chapters except meandering buzzwords linked to other buzzwords. If there is a point to be found in this book, it needs a serious editor. The graphs and exhibits are often not lableled, which can be a real problem if you're trying to use the data to write up a case.
A Crappy Textbook September 21, 2007 My MBA professor said this was an excellent book, but it was HORRIBLE. Well, at the least the first four chapters were extremely, extremely bad. I could barely finish them--if the professor hadn't been excellent, and gone "outside the book" most of the time, it would have been the worst class I've every taken. After the first four chapters, the book became tolerable, and even somewhat enjoyable (for the technically oriented), but nothing makes up for the first four chapters. What the other negative reviews say is very true.
Very satisfied July 3, 2007 0 out of 1 found this review helpful
The book was brand new and I recieved the order on the day promised. Price beat all other sources I checked.
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