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Corporate Information Strategy and Management: Text and Cases
Corporate Information Strategy and Management: Text and Cases
Authors: Lynda M Applegate, Robert D. Austin, F. Warren Mcfarlan
Publisher: McGraw-Hill/Irwin
Category: Book

Buy New: $96.00



New (22) from $96.00

Avg. Customer Rating: 2.5 out of 5 stars 14 reviews
Sales Rank: 33175

Media: Hardcover
Edition: 7
Number Of Items: 1
Pages: 672
Shipping Weight (lbs): 2.5
Dimensions (in): 9.3 x 7.5 x 1.2

ISBN: 0072947756
Dewey Decimal Number: 658.4038011
EAN: 9780072947755
ASIN: 0072947756

Publication Date: October 19, 2005
Availability: Usually ships in 1-2 business days

Customer Reviews:
Showing reviews 1-5 of 14
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3 out of 5 stars Not an easy read.   September 28, 2008
This book has some great content but really needs the aid of a designer to make it functional.


4 out of 5 stars Corporate Informatio strategy and Management: Text and Casses   June 26, 2008
Very good case analysis for the non IT professional. Very good examples, utilizing thoughtful cases to provide a solid understanding of the Information Technology infusion into the business world. Very good text for the IT professional to understand the full context of the IT world into the basic business situation. Short cases are interesting and thought provoking when studied and analyzed in a classroom or personal situation.


1 out of 5 stars Badly written and edited   October 28, 2007
 0 out of 1 found this review helpful

Horribly written. No real point to many of the chapters except meandering buzzwords linked to other buzzwords. If there is a point to be found in this book, it needs a serious editor. The graphs and exhibits are often not lableled, which can be a real problem if you're trying to use the data to write up a case.


1 out of 5 stars A Crappy Textbook   September 21, 2007
My MBA professor said this was an excellent book, but it was HORRIBLE. Well, at the least the first four chapters were extremely, extremely bad. I could barely finish them--if the professor hadn't been excellent, and gone "outside the book" most of the time, it would have been the worst class I've every taken. After the first four chapters, the book became tolerable, and even somewhat enjoyable (for the technically oriented), but nothing makes up for the first four chapters. What the other negative reviews say is very true.


5 out of 5 stars Very satisfied   July 3, 2007
 0 out of 1 found this review helpful

The book was brand new and I recieved the order on the day promised. Price beat all other sources I checked.

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